Archive | September, 2012

Web Development

18 Sep

Web Development

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Website development – creating a more attractive, user-friendly and effective web space.

One factor crucial to successful online marketing is a well-presented, high quality website. The web page should aim to convey the company’s message instantly and clearly. To do this, a number of things must come together for the perfect website ­good looks, download speeds, clarity of message and ease of navigation.

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Ecommerce Web Application Development for Online Business

17 Sep

Ecommerce Web Application Development for Online Business

In this era, where time is considered the most valuable of all and e-commerce has described the revolutionary developments in and around our world. According to the recent studies, it has been found that the businesses that tend to generate their revenues through a brick-and-mortar system, are now shifting to this virtual industry that is, e-commerce.

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Ecommerce Development is currently a new way to promote products and services and at the same time,get a direct link to the clients.

Popularity of such trade, e-commerce is growing at a fast pace and has taken shape of a global market. People visit several online stores to purchase products because they have thousands of options to buy from, on the internet. A fully functional e-commerce website can get things straight for you.

Easy Navigation: People would find it easy if it is easy to use and navigate because the visitors visiting an e-commerce shop are usually window shoppers, accidental browsers and onlookers.

First Impression Is the last Impression: For any visitor, your website should be informative and designed in such a manner it should be a good learning experience at the first go.

For Ecommerce sites Custom Web Devleopment gets very easy. So, it is easy to perform custom web application development and website redesign on ecommerce web applications . Looking at the present scenario, this new online concept has brought new revolution in world and acting as ideal platform to give your business a prospect to discover newer markets all around the globe.

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Tips For Successful Website Design And CMS

14 Sep

Tips For Successful Website Design And CMS

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Benefits that a PHP Web Development

Cost Effective & Easily Available : PHP is an open source programming language that is available free of cost. As it is developed under free licence, anybody can use it for any purpose. Thus, whether you are using it commercially or personally, you are not required to spend a penny for using or modifying it.

User Friendly Interface : Custom web development is easier in PHP. It has an optimized built-in memory that avoids overloading the server and enhancing the processing speed of the server. The language is available with numerous open source development platforms like OS Commerce, Zen Cart, Magneto, Joomla, WordPress etc.Thus, using PHP, you can make dynamic web pages, web calendars, CMS, shopping carts, etc. PHP also meets the requirements of the e-commerce shopping portals that require a fully functional, user friendly and search engine optimized website.

Easy to Learn : This scripting language is easy to learn and allows users modify it according to their requirements. As working in PHP curtails your time, cost and effort, it is mostly opted by freelance designers to frame catchy websites. Besides that, the process of developing PHP applications is fast and efficient, allowing PHP programmers invest their valuable time in deciding innovative designs.

Supports Databases : This language is compatible with operating systems like Windows and Linux. It also supports web based platforms like command line scripting interfaces and client side GUI applications. In addition to that, PHP allows working with databases that include MySQL, MSSQL, etc. To reduce your deployment cost, you may thus make use of MySQL database,  to support your PHP programming base.

Compatibility with Servers : PHP is compatible with all kinds of servers available in the market. As it supports most operating systems, it can be used for any server. Its easy compatibility has made website development services easy and affordable in both small and medium sized companies.

hire dedicated php programmer

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Improving Keywords Quality Score

13 Sep

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Improving  Keywords Quality Score

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Maintaining a high Quality Score is important if you want to increase quality traffic and reduce costs. Publishers do not give detailed insights on how Quality Score is calculated.  However, the publishers do provide some insight on how an online marketer can achieve and maintain Quality Score in their search campaign.  There are four simple steps you need to take to bring your search campaign into “Quality Score Success”:

  1. Campaign Structure
  2. Keywords and History
  3. Relevant Ad Copy
  4. Landing Page

Campaign Structure

As a search marketer, it is important to start the process by truly knowing the brand you wish to advertise. This is because having knowledge of the brand will give you clear insight on how to create the campaign structure. Therefore, visit the brand site and learn the business as thoroughly as possible. Once you have clear knowledge of the brand, you will be able to easily categorize your business into separate components. You can categorize in any which way you choose, as long as it makes sense to the business. Once you have determined and broken down the different categories, you can easily create these into campaigns and adgroups within your search account.

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Keywords and History

Once you have a well organized campaign structure, it is time to start looking for keywords.

Many advertisers select keywords after observing the campaign structure and making a “best guess” on what keyword will bring in good traffic. Although this method is a good way to start, just doing this will not be an effective way to bring up overall Quality Score for your account. This is because you have no insight on how these “best guess” keywords have historically performed or will perform in the near future. The engines reward accounts with rich historical data by raising overall Quality Score, and it turn, cheaper cost per click and stronger volume. Therefore, it is important that you generate a keyword list with historically high volume keywords. Keyword research is relatively simply due to the many sources available through the search engines. You can easily generate thousands of keywords by simply typing in a “best guess” keyword or the brand website. You can also check to see if any of your keyword considerations have enough historical volume to be qualified for your search account.

Also, it is important that the keywords you select are consistent and relevant to your adgroup. Many advertisers mix a list of unrelated, but high volume terms into an adgroup, hoping that it will improve performance. However, this is detrimental to Quality Score. Make sure that your keywords within an adgroup are related and relevant to the actual adgroup they reside. The key is that the keywords are relevant to the structure and to each other.

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Relevant Ad Copy

Having relevant ad copy is just as important as having relevant keywords. This is because users respond more positively to ad copy that is relevant to their searched keyword.  Therefore, if you have an account with relevant ad copy, you will see higher overall CTR% for your account.  The This is due to the fact that relevant keyword/creative combos is what brings in a high CTR. Engines take high CTR% and relevancy, and use it as an important factor for determining Quality Score.

Creating relevant ad copy is a much more simple process once the campaign structure and keyword lists have been built. You can use these factors as a guide to keep all messaging relevant to your adgroup. Simply view the keyword list for any given adgroup, and use the keyword list to determine the best theme for the ad copy. The key is to create ad copy as relevant as possible to your original keyword set.

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Landing Page

Once you have completed building your entire search account, it is time to find the appropriate landing pages.

This is where your knowledge of the brand will come to great use. As you have already visited and learned the website for your brand, you will be able to easily navigate and find relevant micro-pages to use as landing pages. Instead of having every ad default to a generic landing page, it is important to find micro-pages that are closely related to the ad copy and keyword list within an adgroup. The engines want to ensure that advertisers are providing the best user experience, thus making sure landing pages are closely relevant to the ad copy. Therefore, for any given adgroup, use the keyword and ad copy set to determine the most relevant and closely related landing page. This will guarantee a high Quality Score.

SEO Tips For Website On Update Google Panda & Penguin By Acme Graphix

12 Sep

 

SEO Tips For Website On Update  Google Panda & Penguin By Acme Graphix

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Change in SEO after Google Panda Update: 
• Make site Meta Tags attractive and unique content on your site. 
• Make your site more attractive for user wants to share it or like it. 
• Use the social buttons on website. 
• Check the loading time of the website. 
• Navigation within the website is good for user as well as search Engine. 
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Change in SEO after Google Penguin Update: 
• Use the partial anchor text links in your posts and website internal linking. 
• Stop Article syndication and also stop using same resource because if website getting more links from same resource it will bad effects on the website so keep changing resources. 
• Change the Off page activities which will u doing past years 
• Do other things like PPT, Video, Image submission, blog creation, creating fan pages and do the business listing. 
• Most important thing use of social media optimization does more and more SMO and likes on your posts and articles and blogs which will help to improve rank in Google. 

 

Latest Notifications Feature Introduced by LinkedIn!

11 Sep

Latest  Notifications Feature Introduced by LinkedIn!

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LinkedIn has announced the roll out of a new notifications feature to allow users real time connectivity. The new feature will allow users to see a flag and an envelope icon at the top of the homepage whenever there is a comment/like on a post, profile views, accepted and new invitations etc. And whenever a new activity happens, a red circle would show up. 

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As LinkedIn said, “We’ve been working hard to bring you new ways to access the most relevant professional information and insights to help you be even better at your job, every day. Launching today is our new notifications feature, which will keep you notified in real-time when someone likes what you’ve shared on LinkedIn, views your profile, accepts your invitation, and much more.”

These notifications will soon be launched for all users and across mobile apps for iOS and Android.

Latest Notifications Feature Introduced by LinkedIn!

11 Sep

Latest  Notifications Feature Introduced by LinkedIn!

http://www.acmegraphix.com

LinkedIn has announced the roll out of a new notifications feature to allow users real time connectivity. The new feature will allow users to see a flag and an envelope icon at the top of the homepage whenever there is a comment/like on a post, profile views, accepted and new invitations etc. And whenever a new activity happens, a red circle would show up. 

http://www.acmegraphix.com

As LinkedIn said, “We’ve been working hard to bring you new ways to access the most relevant professional information and insights to help you be even better at your job, every day. Launching today is our new notifications feature, which will keep you notified in real-time when someone likes what you’ve shared on LinkedIn, views your profile, accepts your invitation, and much more.”

These notifications will soon be launched for all users and across mobile apps for iOS and Android.