Archive | September, 2015

Google Panda 4.2 Update : Google On The Latest Panda Update

4 Sep

When Google told us they pushed out a Panda refresh in mid-July, Panda 4.2, there were a lot of questions from the industry about what was different in this Panda refresh compared to others.

Search Engine Land was able to ask Google to clarify some of those questions about the Panda 4.2 update and about Panda updates in general. Here are some of those FAQs related to Google Panda.

What’s New With Panda Now?

Google is doing the slowest rollout ever, taking several months rather than just a few days.

Why Is Google Going So Slowly?

Google said there are technical reasons for this, but it is not done with the purpose of confusing SEOs or webmasters.

Google also told us they are shifting their infrastructure towards more continuous changing and gradual rolling out of Panda, incorporated into their core ranking algorithms. Google said they are not there yet, but they’re moving in that direction, and these are the first steps in that direction.

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Google Gets A Brand-New Look: Updates Search & Now Card Visuals

3 Sep

In addition to updating its logo, Google announced today it is also updating the look of its mobile search results page and Now cards to reflect the company’s new visual language.

“You’ll start seeing our new logo, icon and animated dots soon across Google, including when you search on mobile web, and of course, the Google App,” writes Google product designer Kai Conragan on the Google search blog.

As part of the refresh, the Google App home page on Android devices has been updated so that users can “dive into diverse content such as images, videos, news stories and more” by swiping and tapping content.

Also, Google says Now cards will be organized by category so that users can find what they need more predictably. As the day moves forward, the cards will shift to display what’s most relevant.

http://searchengineland.com/google-gets-a-brand-new-look-updates-search-now-card-visuals-229512

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